Hey there, welcome back to the Alt Goes Mainstream podcast, where we dive into the wild world of wealth management and who-knows-what-else. So, let me tell you about this chat we had with a true wealth channel veteran—Adam Bobker. The guy’s got this super clear vision on handling wealth, like he was born with it or something. No idea why, but it stuck with me.
He hopped on board with Fortress Investment Group in 2022—don’t ask me why then, could’ve been any year—and he’s basically running the show there. Strategies, marketing, client stuff; you name it, Adam’s in it. Spent a chunk of his life at BlackRock before that, like 22 years, and now he’s bringing all that energy to Fortress.
We talked about so many things, I almost lost track—I mean, really, who’s counting? Everything from entrepreneurial vibes in the wealth biz to why selling in this space is a bit like playing doctor. Yeah, you heard me right. And then there’s this whole thing about getting into model portfolios—sounds fancy, right?
Adam dropped some wisdom on spotting rockstar distribution people. I’m picturing this whole interview scene happening in a dimly lit room with folks eyeing each other suspiciously, but maybe that’s just me. Oh, and scale and leverage—like, how do you even pull that off? Magic, maybe.
Anyway—wait, where was I? Right, back to the convo. At some point, we wandered into how wealth management’s like an art form transitioning into science. One second you’re Picasso, next you’re a scientist with test tubes or whatever. And then there was this tangent about how understanding the DNA of your firm can change the game. Weird, but kinda cool, right?
Fortress seems to have this innovative, pioneering vibe—like they’re at the frontier pushing boundaries. Seriously, I can’t keep up. Oh, and a shoutout to Ultimus Fund Solutions for helping these fund folks navigate complexities. They’re all about offering high-touch tech solutions, or something like that. It’s like Google for finance people—I think?
And there I go rambling again. But listen, if you’re into wealth management or just curious about how the whole business ticks, maybe give the episode a listen. Who knows, you might just get inspired or, I dunno, go start a wealth revolution or whatever strikes your fancy.
Well, I better wrap this up. Big thanks to Adam for his mind-blowing insights, and to The Podcast Consultant for making us sound halfway decent. Catch you next time on Alt Goes Mainstream—if I don’t wander off on another tangent first!
